Argyle director Keith Todd said: "We been delighted with the fantastic response of the Green Army to the dawn of the 'New World' at Home Park
"We have listened intently to what the fans have been telling us since we took control last week.
"As a result, we have abolished the matchday surcharge.
"The £15 that it will cost to watch Coca-Cola Championship football from the Mayflower Terrace represents exceptional value for money.
"We hope that these initiatives will encourage supporters to come to Home Park and help us fulfill our ambition of making our first Coca-Cola Championship game against Queens Park Rangers on August 15 a sell-out."
Match-day ticket prices 2009-10: Mayflower Stand, Devonport, Lyndhurst, Barn Park, adult - £24 (from £26); over 65 and under 23 - £16 (from £18); and under 18 - £7 (from (£8); Mayflower Terracing, adult -£15; over 65 and under 23 - £12; and under 18 - £5.